My Three Words In 2013

My three words for the next year. It's an inspiration I had last year from Chris Brogan weekly newsletter. This is the perfect moment of the year to figure out a kind of short guidelines that will inspire and drive my activities in 2013.

So, these are my three words in 2013: Convert - Persuade - Holistic (approach).

Convert contacts from my blog into meaningful and positive human relations.

The Value Of Customers' Satisfaction

Why should your company bother about customer satisfaction? Why is it important to know whether your customers are really satisfied? After all in a market still largely influenced by an autoreferencing attitude towards quality (“we give you the best quality!”), caring about customer satisfaction could even be classified as “not a priority”. Sadly!

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